A typeface is a system in itself: a number of individual characters are designed to relate to each other to perform rhythm and consistency – a carefully balanced relation of form and counter form, black and white. Hermann Zapf once said: “I could try to draw each letter so that it stood in graceful relation to the other twenty-five.” 1 While less than 100 glyphs within a single font (a California Job Case consisted of 89 compartments) was common at the time of his statement (1965), over 1,000 has become a rather usual number of glyphs in recent years. What’s more, the demand on this system of relationships immediately increases with the designer’s decision to add further weights, widths or styles. Each glyph then has to successfully function in additional variations, which all share basic characteristics to form a harmonious and consistent visual system.
We recently popped over to Frankfurt am Main to pay a visit to FF Utility designer Lukas Schneider for our latest installment of the ‘At Home With’ series.
From the images of Lukas in his home it is clear to see how his lifestyle transcends into his type design. Contemporary, creative and clear are descriptions that can be applied to both Schneider’s typeface and home, showing that in this case life truly reflects art!
Type is a crucial element in the branding of a newspaper. It defines the atmosphere of the publication, its visual style. It can make the text sound a tad more authoritative, a little friendlier, a smidgen more serious. And if the newspaper is set in one single type family for the entire typographic palette from headlines to the small print, the type effectively becomes its voice. Even before it was released under the FontFont banner, Hamburg-based information designers Christian Hruschka and Stefan Semrau used Jakob Runge’s Franziska for the new Bündner Tagblatt. The modern, fresh layout won the European Newspaper Award 2013 in the category of Typography. I interviewed Jakob Runge about the creation of his typeface, and twotype design’s Christian Hruschka about its application in the award-winning redesign of the newspaper. All images are from the development of the type family.
Still haven’t found that perfect font yet? Let our new Discovery features inspire you with a new array of visually related suggestions.
We all know how hard it can be to find just the right font. Often you may have an idea of how a typeface looks, but you don’t know its name. Or you’ve found something in the right vein, but it doesn’t quite hit the mark. So over the last few weeks, we’ve addressed the age-old problem of visually related searches, and came up with a whole array of helpful Discovery solutions that help you find inspiration while you browse.
In the run-up to the quarter finals between Argentina and Belgium in the FIFA World Cup this Saturday, I conducted an interview with Eduardo Manso. Eduardo designed the custom face used for all the Puma national teams.